Check out the 4 main drivers of the collaborative consumption revolution:
#1 – SOCIETAL
– Desire for community
– Generational altruism – The need to share, to feel connected – giving and receiving as part of a mutually beneficial community
#2 – ECONOMIC
– Monetize excess
– Access over ownership
#3 – TECHNOLOGY
– Social networking
– Mobile devices and platforms
#4 – ENVIRONMENTAL
– Drive for sustainability
– Environmental concern for diminishing global resources with peer-to-peer sharing as a way to directly reduce global landfill